Comments on: Feedburner Folly

By: Chris

Chris — Thu, 25 Jun 2009 09:20:46 +0000

In the end I guess it all depends on the objectives and the target audience.

Very good point there!

By: AirDiogo

AirDiogo — Thu, 25 Jun 2009 09:17:08 +0000

I agree.

But don’t forget the oldest measure of all: visitors. In my main blog I do some tutorials and give some hints on games. Normally those kind of pages get a lot of visits from search engines and that kind of content normally isn’t targeted for regular visitors.

In the end I guess it all depends on the objectives and the target audience.

By: Mike's Life

Mike's Life — Thu, 25 Jun 2009 08:27:23 +0000

Eight Tips for getting more Comments…

I was reading Chris Hinton’s post on Geek Speak the other day about Feedburner now including Friendfeed followers as subscribers. He asked whether subscribers, visits or page views were the best metric to measure the health of a blog, and he also sugge…

By: Chris

Chris — Thu, 25 Jun 2009 06:50:43 +0000

Thanks AirDiogo – I’m sure it must be a good thing to know that Friendfeed readers are there as opposed to just hoping, it was just the jump in numbers that made me wonder whether subscribers is the best measure or not.

Perhaps a combination of statistics will always be the best – subscribers to get an idea of how many people are reading, comments to gauge how engaging your content is (i.e. does it invite conversation), newsletter subscribers to know who really, really wants to know more about you and/or your product.

What do you think?

By: AirDiogo

AirDiogo — Wed, 24 Jun 2009 13:36:40 +0000

More and more people are starting to use FriendFeed as a replacement for traditional feed readers.
So counting them is just getting closer to the real number of subscribers of the feed. In my opinion this is a good move by FeedBurner, not because it increases the numbers, but because it reflects (better) a new reality.
Not everybody that reads actually comments in the posts and newletters subscribers only can be used for those who have newsletters.

By: Chris

Chris — Wed, 24 Jun 2009 10:32:11 +0000

I’ve heard a few bloggers saying that their newsletter list is a great measure of interest – but I don’t have one :) I enjoy getting your newsletter, and I reckon that’s got to be quite a good indicator because people are quite precious over their inboxes… they really won’t subscribe for a newsletter unless they’re genuinely interested.

By: Mike CJ

Mike CJ — Wed, 24 Jun 2009 09:47:44 +0000

I had the same dilemma and questions Chris. I loved seeing the numbers jumped, but I felt like a cheat!
I like the idea of measuring comments as a key factor, and my main measure is people who subscribe to my newsletter. I know they are really engaged and I have quite a lot of email interaction with them.